First Quarter accompanies brands in the development of their communication strategy towards business growth, while keeping in mind the fundamentals of their reason why.
Let's define together the top priorities to tackle, to engaging the most efficient strategy and reach your goals.
'For almost 15 years, I was in the shoes of the client, which requires to be very demanding when it comes to the impact of the actions you engage.
When founding FirSt Quarter, I kept the same mindset at the service of the brands who trust us with their challenges. I value a careful listening, what I like the most is to anticipate what has not been requested yet'.
Samantha Baït
Samantha Baït built over a global communications management expertise within worldwide renowned leaders of the beauty and luxury industry.
Over time, she sharpened her skills in PR, advocacy, celebrity management, digital marketing or eventing, designed her vision about products, CSR topics with international echo with always the same obsession: guaranty the long term reputation and impact of the brands she partners with.
Her approach considers all the actors of the business ecosystem from retail to education or HR for a 360 activation strategy.
CSR & PHILANTHROPY
products launches & collabs
brand AMBASSADORS management
PR
EVENTS
ADVOCACY CAMPAIGNS
"It’s been one of a most enriching experiences to collaborate with Samantha. Her ability to understand needs, propose innovative solutions and implement them has been a real strength for the teams. Together, we formed a creative team, where the exchange of ideas and complementarity led to great successes. Working alongside her is a real pleasure, and I cannot recommend her highly enough to anyone looking for such a talented and committed ally."
First Quarter
refers to the lunar cycle.
The beginnings, the fresh starts and opportunities.
The intentions you set at the new moon, that will transform into ideas, then into actions.
The links you create, the connections you make to make it happen.
The timing of a cycle to review achievements and find new targets to explore.
EXPERTISE
BRANDING
STORYTELLING
STRATEGIC REFRAMING
IMPLEMENTATION
OF NEW CHALLENGES
CONTENT CREATION
COLLABS
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PR & ADVOCACY
"I no longer knew how to develop my business and was unable to identify what was holding back my development.
I called First Quarter and Samantha's analysis allowed me to understand what I did not spot and how to make it work.
Thank you for your professionalism."